ATB Financial Review

OVERALL EXPERIENCE

Rank: 15

SERVICE EXPECTATION

Hours to Respond: 56

The Experiences

DESKTOP EXPERIENCE

Rank: 13

Public Site Resources

Product Availability

Account Management

Interac Money Transfers

Tools and Calculators

MOBILE EXPERIENCE

Rank: 14

Opening an Account

Product Availability

Account Management

Fund Transfers

Account Services

SERVICE EXPERIENCE

Rank: 22

Mondays

Tuesdays

Wednesdays

Thursdays

Fridays

FEES EXPERIENCE

Rank: 10

Chequing Accounts - Unlimited

Savings Accounts - Interest

TFSA Interest

GICs - Long-term Rates

Fixed Closed Mortgage Rates

What We Like

Track-It account analysis
Tutorials for online platform usage
Depth of account information
Ability to e-redeem award balances

What We Do Not Like

Non-customer 55-hour service responsiveness
New platform launches under-delivered
New online platform lacks sophistication
Non-competitive GIC rates
Lack of secure area resources

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