BMO InvestorLine continues to provide the Best Online Discount Brokerage Services in Canada according to Surviscor Rankings
TORONTO, ONTARIO – December 1st, 2015 – BMO InvestorLine continues to dominate the Canadian Online Discount Brokerage landscape according to Surviscor's 2015 Online Discount Brokerage scorCard Review. BMO InvestorLine retained the title of Top Ranked Firm for online discount brokerage services in Canada for the third straight review while Scotia iTRADE and Qtrade Investor rounded up the top three.
|2015 Surviscor Online Discount Brokerage Rankings|
|T-6||RBC Direct Investing||69%|
|T-6||TD Direct Investing||69%|
|9||Desjardins Online Brokerage||66%|
|10||CIBC Investor's Edge||65%|
|11||National Bank Direct Brokerage||61%|
The scorCard Review, now in its 10th year, is the most comprehensive analysis in North America providing an impartial assessment of online service and features and functionality at Canadian online discount brokerage institutions. "Our 2015 discount brokerage reviews, including the introductory mobile review earlier this year, were our best reviews to date" said Glenn LaCoste, President of Surviscor Inc. "The industry firms continues to re-introduce themselves and we are keeping pace by consistently challenging the firms to provide improved value, un-matched service and expanded digital offerings for Canadians. We once again congratulate BMO InvestorLine for staying ahead of an aggressive and ultra-competitive industry" added Mr. LaCoste.
Surviscor's proprietary scorCard methodology measures over 4000 objective usage-related criteria questions and reviews each firm by 9 independent categories, each weighted according to industry importance. Surviscor introduced two new categories in 2015 including the Service Level Assessment and Mobile Accessibility categories.
BMO InvestorLine earned four category awards, Scotia iTRADE earned two, while CIBC Investor's Edge, Desjardins Online Brokerage and TD Direct Investing each earned individual category awards. Surviscor's upcoming 2015 Mobile Banking Review, will be announced in the upcoming weeks followed by the 2015/16 Online Banking review.