Qtrade Investor provides the best overall online investor experience in the Canadian Online Discount Brokerage landscape, repeating as the top ranked firm in 2017 with another convincing win and a score of 90%, 11 percentage points ahead of 2nd place Questrade who moved up one position from 2016.  Past multi-winner BMO InvestorLine and Scotia iTRADE finished in a tie for third place.  The Surviscor Canadian Online Discount Brokerage Review focuses on the relatively 'free' segments of business for the everyday Canadian Investor.

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CLICK on any firm to view its overall Review page

1	Qtrade Investor	90%
2	Questrade	79%
3	Scotia iTRADE	77%
4	BMO InvestorLine	77%
5	RBC Direct Investing	72%
6	TD Direct Investing	70%
7	Virtual Brokers	64%
8	Desjardins Online Brokerage	62%
9	National Bank Direct Brokerage	61%
10	CIBC Investor's Edge	59%
11	HSBC InvestDirect	55%

Create Your OWN Rankings

For the 6th straight year, MoneySense and Surviscor partnered to produce the annual Canada's Best Canadian Online Brokerages review. The study was conducted in April and May 2018 using Surviscor's most recent Canadian online and mobile brokerage features, functionality and service data to support the conclusions.

The methodology and results were jointly produced by Surviscor and MoneySense. CLICK on any firm for more detailed information and educational content. Additional Canadian brokerage firms not mentioned as well as all Canadian banking firms can be found by clicking: LEARN MORE ABOUT THE FIRMS

The overall and category top three picks and resulting scores were:

BEST OVERALL FIRMS

1.Qtrade Investor: 22 points

2.Questrade: 21 points

T3.Scotia iTRADE: 14 points

T3.BMO Investorline: 14 points

Initial Impression

1.Questrade: 13 points

2.iTRADE: 9 points

3.TD Direct Investing: 9 points

User Experience (UX)

1.Qtrade Investor: 40 points

2.Scotia iTRADE: 31 points

3.BMO Investorline: 30 points

Mobile Accessibility

1.BMO Investorline: 26 points

2.Questrade: 14 points

3.Qtrade Investor: 10 points

Service Interaction

1.Qtrade Investor: 8 points

2.RBC Direct Investing: 7 points

3.Questrade: 6 points

Best Online Brokerage for ETFs

1.National Bank Direct Brokerage: 17 points

2.Qtrade Investor: 16 points

3.BMO Investorline: 13 points

Market Data

1.TD Direct Investing: 20 points

2.Qtrade Investor: 17 points

3.RBC Direct Investing: 9 points

Fees and Commissions

1.HSBC InvestDirect: 10 points

2.Questrade: 10 points

3.CIBC Investor's Edge: 7 points

Digital release date: May 22, 2018

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Interactive COMPARISON GRID

Scotiabank provides the best mobile banking experience in Canada as determined in the 2018 Surviscor Canadian Mobile Banking scorCard™, a comprehensive, objective annual assessment of mobile experiences at major Canadian banking institutions. Four new firms were added in 2018. CIBC, last year's winner, dropped to 2nd, while past winner National Bank dropped to 3rd.

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CLICK on any firm to view its overall Review page

1	Scotiabank	88.5%
2	CIBC	84.6%
3	National Bank of Canada	78.7%
4	Desjardins	69.1%
5	RBC Royal Bank	69%
6	Tangerine	66.9%
7	Conexus Credit Union	62.2%
8	Simplii Financial	60.3%
9	BMO Bank of Montreal	59.1%
10	Coast Capital Savings	57.3%
11	ATB Financial	55.7%
12	Meridian Credit Union	55.1%
13	Alterna Bank	54.1%
14	Vancity	52.3%
15	TD Canada Trust	51.9%
16	BlueShore Financial	49.2%
17	Manulife Bank of Canada	47.3%
18	Alterna Savings	47.1%
19	EQ Bank	46.5%
20	Motive Financial	43.9%
21	HSBC	30.3%

Create Your OWN Rankings

For the first time in 13 years, the list of the top 5 best customer service experience amongst Canadian banking and credit union firms does not include a major bank. Affinity Credit Union, a Saskatchewan-based firm, finished as the number one firm for customer experience in 2017 by attaining the best Service Level Index score and response time, as measured by the 2017 Surviscor Service Level Assessment review. Fellow credit unions Steinbach Credit Union and Assiniboine Credit Union, both located in Manitoba, rounded up the top three. The review, now in its 13th year, analyzed 170 'mystery shopper' service enquiries per firm and over 44,000 industry enquiries in 2017.

CLICK on any firm to view its overall Review page

1	Affinity Credit Union	95%
2	Steinbach Credit Union	90%
3	Assiniboine Credit Union	88%
4	BlueShore Financial	76%
5	ATB Financial	74%
6	Servus Credit Union	68%
7	National Bank of Canada	65%
8	Conexus Credit Union	64%
9	Alterna Savings	61%
10	TD Canada Trust	58%
11	RBC Royal Bank	53%
12	Meridian Credit Union	53%
13	Envision Financial	53%
14	Coast Capital Savings	48%
15	ICICI Bank	39%
16	BMO Bank of Montreal	38%
17	Simplii Financial	38%
18	Vancity	36%
19	Desjardins	28%
20	Alterna Bank	28%
21	CIBC	24%
22	Laurentian Bank of Canada	19%
23	Manulife Bank of Canada	16%
24	HSBC	16%
25	First Calgary Financial	14%
26	Pace Credit Union	10%
27	Tangerine	8%
28	Motive Financial	5%

Surviscor provides firms with knowledgeable, un-biased, cost-effective third party competitive and industry benchmarking and best practice analysis at a fraction of the cost of expensive FTE departments. Surviscor eliminates the research portion of the time to market calculation, saving firms money.

Surviscor provides businesses with a variety of consulting opportunities including strategic development, service, operational, design and customized consulting.

Surviscor offers an array of benchmark reporting OPTIONS. The reports focus around scorCard reviews and are designed to provide firms with multiple levels of industry evaluation including core feature and functionality data, industry gap and OPPORTUNITY evaluation and competitive intelligence information.

Customer efficiency is the cornerstone of satisfaction and effectiveness for consumers. Companies spend millions of dollars trying to perfect virtual, non-customer facing customer satisfaction through various customer interaction methods and tools. Surviscor monitors the interaction between Canadian firms and customers to guage each firm's effectiveness.