Surviscor Solutions
Surviscor provides interested visitors to the site with the opportunity to learn about all ranked banking and brokerage firms. Each firm identified throughout the site has a corresponding Quick-Look information page that tells the firm's story. The company page includes online, customer and mobile service signals that easily indicate where a firm stands in terms of its overall product and service offering.
Surviscor provides firms with knowledgeable, un-biased, cost-effective third party competitive and industry benchmarking and best practice analysis at a fraction of the cost of expensive FTE departments. Surviscor eliminates the research portion of the time to market calculation, saving firms money.
Surviscor provides businesses with a variety of consulting opportunities including strategic development, service, operational, design and customized consulting.
Surviscor and Industry News
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Brokerage Reviews
- Surviscor produces the most comprehensive online and mobile discount brokerage analysis in North America. Surviscor reviews both Canadian and US discount brokerage firms who offer online and mobile brokerage services to self-directed investors in Canada and the US.
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Banking Reviews
- Surviscor introduced the Canadian Online Banking Review in 2009 and the Mobile Banking Review in 2012. Both scorCards™ measure the service components and the available features and functionality of both the public and secure areas to generate competitive rankings.
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Service Level Reviews
- Surviscor's Customer Service Analysis is performed daily through both email and social media interaction. The annual State of Service Level Efficiency report is a comprehensive annual review based upon the annual 12-month year-end customer contact records accumulated by Surviscor.
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Canadian Brokerage Rankings
Qtrade Investor provides the best overall online investor experience in the Canadian Online Discount Brokerage landscape, repeating as the top ranked firm in 2017 with another convincing win and a score of 90%, 11 percentage points ahead of 2nd place Questrade who moved up one position from 2016. Past multi-winner BMO InvestorLine and Scotia iTRADE finished in a tie for third place. The Surviscor Canadian Online Discount Brokerage Review focuses on the relatively 'free' segments of business for the everyday Canadian Investor.
Click WATCH to view the TV Interview on the Business News Network - BNN.
CLICK on any firm to view its overall Review page
| 1 | Qtrade Investor | 90% |
| 2 | Questrade | 79% |
| 3 | Scotia iTRADE | 77% |
| 4 | BMO InvestorLine | 77% |
| 5 | RBC Direct Investing | 72% |
| 6 | TD Direct Investing | 70% |
| 7 | Credential Direct | 69% |
| 8 | Virtual Brokers | 64% |
| 9 | Desjardins Online Brokerage | 62% |
| 10 | National Bank Direct Brokerage | 61% |
| 11 | CIBC Investor's Edge | 59% |
| 12 | HSBC InvestDirect | 55% |
Click WATCH to view the TV Interview on the Business News Network - BNN.
CLICK on any firm to view its overall Review page
| 1 | BMO InvestorLine | 76% |
| 2 | Questrade | 66% |
| 3 | Qtrade Investor | 61% |
| 4 | Credential Direct | 59% |
| 5 | TD Direct Investing | 50% |
| 5 | Scotia iTRADE | 50% |
| 7 | RBC Direct Investing | 43% |
| 8 | Virtual Brokers | 42% |
| 9 | National Bank Direct Brokerage | 36% |
| 10 | CIBC Investor's Edge | 31% |
| 11 | Desjardins Online Brokerage | 27% |
For the fifth straight year, MoneySense magazine and Surviscor have partnered to produce the annual Canada's Best Canadian Online Brokerages review. The study was conducted in June and July of 2017 using Surviscor's most recent Canadian online and mobile brokerage features, functionality and service data to support the conclusions.
The methodology and results were jointly produced by Surviscor and MoneySense. CLICK on any firm for more detailed information and educational content. Additional Canadian brokerage firms not mentioned as well as all Canadian banking firms can be found by clicking: LEARN MORE ABOUT MY FIRMS
The category top picks and honourable mentions were:
Getting Started
Top Pick and Honourable Mention:
Questrade and TD Direct Investing
User Experience
Top Pick and Honourable Mention:
Questrade and Qtrade Investor
Fees and Commissions
Top Picks and Honourable Mentions:
CIBC Investor's Edge/Questrade and Qtrade Investor/Virtual Brokers
Customer Service
Top Pick and Honourable Mention:
Qtrade Investor and Desjardins Online Brokerage
Reporting & Recordkeeping
Top Pick and Honourable Mention:
BMO InvestorLine and Qtrade Investor
Market Data
Top Pick and Honourable Mention:
TD Direct Investing and Qtrade Investor
Best for ETF's
Top Picks and Honourable Mention:
Virtual Brokers/Questrade and National Bank Direct Brokerage
TOP ONLINE BROKERAGE HONOURS
Top Pick:
Qtrade Investor
Honourable Mention:
Questrade
Top bank-owned brokerages:
BMO InvestorLine and Scotia iTRADE
Digital release date: July 17, 2017
Canadian Banking Rankings
Scotiabank provides the best overall online banking customer experience in Canada according to Surviscor's 2017 Online Banking scorCard Review. The top overall ranking is virtually a tie between Scotiabank and RBC Royal Bank with the nod going to Scotiabank due to its excellence in a few key areas. CIBC moved into the third spot while Desjardins came in above the other big banks in the review. Coast Capital Savings scored the highest amongst Canadian credit unions.
Click WATCH to view the TV Interview on the Business News Network - BNN.
CLICK on any firm to view its overall Review page
| 1 | Scotiabank | 85.8% |
| 2 | RBC Royal Bank | 85.8% |
| 3 | CIBC | 80.1% |
| 4 | Desjardins | 79.9% |
| 5 | Tangerine | 74.3% |
| 6 | BMO Bank of Montreal | 73.5% |
| 7 | TD Canada Trust | 73.4% |
| 8 | National Bank of Canada | 69.7% |
| 9 | Simplii Financial | 65.8% |
| 10 | Coast Capital Savings | 62.3% |
| 11 | Meridian Credit Union | 61.6% |
| 12 | ATB Financial | 60.6% |
| 13 | Conexus Credit Union | 58.2% |
| 14 | Vancity | 56.6% |
| 15 | BlueShore Financial | 56.3% |
| 16 | Motive Financial | 54.8% |
| 17 | Alterna Savings | 54.8% |
| 18 | HSBC | 52.2% |
| 19 | Laurentian Bank of Canada | 35.1% |
CIBC provides the best overall mobile banking services in Canada as determined in the 2017 Surviscor Canadian Mobile Banking scorCard™, a comprehensive, objective annual assessment of mobile features and functionality at major Canadian banking institutions. Five new firms were added in 2017. National Bank of Canada, a past winner moved into second while Scotiabank slipped into third.
CLICK HERE to WATCH the TV Interview on the Business News Network - BNN.
CLICK on any firm to view its overall Review page
| 1 | CIBC | 91% |
| 2 | National Bank of Canada | 88% |
| 3 | Scotiabank | 85% |
| 4 | Tangerine | 75% |
| 5 | Desjardins | 69% |
| 6 | Simplii Financial | 67% |
| 7 | RBC Royal Bank | 62% |
| 8 | Coast Capital Savings | 58% |
| 9 | Meridian Credit Union | 56% |
| 10 | ATB Financial | 51% |
| 11 | TD Canada Trust | 50% |
| 12 | Vancity | 50% |
| 13 | Alterna Savings | 47% |
| 14 | BlueShore Financial | 47% |
| 15 | BMO Bank of Montreal | 46% |
| 16 | Motive Financial | 42% |
| 17 | HSBC | 27% |
RBC Royal Bank has the most informative and easy to use public website amongst leading online banking institutions in Canada, according to the 2016 Surviscor Online Banking Public Website Review. BMO Bank of Montreal and CIBC rounded out the top 3. The results clearly indicate that the Big Banks are clearly ahead of the Credit Unionc and smaller independent firms.
For more information on any of the firms, including other banking rankings, CLICK on the name of the firm to view its company page.
CLICK on any firm to view its overall Review page
| 1 | RBC Royal Bank | 93% |
| 2 | BMO Bank of Montreal | 86% |
| 3 | CIBC | 85% |
| 4 | TD Canada Trust | 77% |
| 5 | Tangerine | 65% |
| 6 | Simplii Financial | 64% |
| 7 | National Bank of Canada | 63% |
| 8 | Desjardins | 61% |
| 9 | Scotiabank | 60% |
| 10 | Coast Capital Savings | 59% |
| 11 | ATB Financial | 57% |
| 12 | Alterna Savings | 57% |
| 13 | First Calgary Financial | 54% |
| 14 | BlueShore Financial | 53% |
| 15 | Motive Financial | 52% |
| 16 | Conexus Credit Union | 52% |
| 17 | Envision Financial | 51% |
| 18 | Meridian Credit Union | 45% |
| 19 | ICICI Bank | 35% |
| 20 | Vancity | 33% |
| 21 | Laurentian Bank of Canada | 30% |
| 22 | Servus Credit Union | 30% |
| 23 | HSBC | 28% |
| 24 | Assiniboine Credit Union | 27% |
| 25 | Pace Credit Union | 26% |
| 26 | Manulife Bank of Canada | 23% |
| 27 | Steinbach Credit Union | 22% |
Canadian Customer Service Rankings
For the third consecutive year, Qtrade Investor is the leader in customer service amongst Canadian self-directed brokerage firms, as measured by the 2017 Surviscor Service Level Assessment review. The review, now in its 13th year, analyzed 170 'mystery shopper' service enquiries per firm and over 2,500 industry enquiries in 2017. RBC Direct Investing, Desjardins Online Brokerage and Credential Direct rounded up the top three.
CLICK on any firm to view its overall Review page
| 1 | Qtrade Investor | 96% |
| 2 | RBC Direct Investing | 86% |
| 3 | Credential Direct | 74% |
| 4 | Desjardins Online Brokerage | 74% |
| 5 | Scotia iTRADE | 66% |
| 6 | Interactive Brokers | 54% |
| 7 | Questrade | 36% |
| 8 | HSBC InvestDirect | 28% |
| 9 | Jitney Trade | 28% |
| 10 | National Bank Direct Brokerage | 28% |
| 11 | TD Direct Investing | 20% |
| 12 | CIBC Investor's Edge | 16% |
| 13 | BMO InvestorLine | 12% |
| 14 | Virtual Brokers | 8% |
| 15 | Laurentian Bank Discount Brokerage | 4% |
For the first time in 13 years, the list of the top 5 best customer service experience amongst Canadian banking and credit union firms does not include a major bank. Affinity Credit Union, a Saskatchewan-based firm, finished as the number one firm for customer experience in 2017 by attaining the best Service Level Index score and response time, as measured by the 2017 Surviscor Service Level Assessment review. Fellow credit unions Steinbach Credit Union and Assiniboine Credit Union, both located in Manitoba, rounded up the top three. The review, now in its 13th year, analyzed 170 'mystery shopper' service enquiries per firm and over 44,000 industry enquiries in 2017.
CLICK on any firm to view its overall Review page
| 1 | Affinity Credit Union | 95% |
| 2 | Steinbach Credit Union | 90% |
| 3 | Assiniboine Credit Union | 88% |
| 4 | BlueShore Financial | 76% |
| 5 | ATB Financial | 74% |
| 6 | Servus Credit Union | 68% |
| 7 | National Bank of Canada | 65% |
| 8 | Conexus Credit Union | 64% |
| 9 | Alterna Savings | 61% |
| 10 | TD Canada Trust | 58% |
| 11 | RBC Royal Bank | 53% |
| 12 | Meridian Credit Union | 53% |
| 13 | Envision Financial | 53% |
| 14 | Coast Capital Savings | 48% |
| 15 | ICICI Bank | 39% |
| 16 | BMO Bank of Montreal | 38% |
| 17 | Simplii Financial | 38% |
| 18 | Vancity | 36% |
| 19 | Desjardins | 28% |
| 20 | Alterna Bank | 28% |
| 21 | CIBC | 24% |
| 22 | Laurentian Bank of Canada | 19% |
| 23 | Manulife Bank of Canada | 16% |
| 24 | HSBC | 16% |
| 25 | First Calgary Financial | 14% |
| 26 | Pace Credit Union | 10% |
| 27 | Tangerine | 8% |
| 28 | Motive Financial | 5% |
