View Spring 2009 Results
Surviscor’s Public Website scorCard™ is a comprehensive, impartial audit of online features and functionality of the public/pre-login website offered by leading Canadian banks and credit unions. This simulated-usage study, conducted in the 1st quarter of 2009, measures hundreds of objective criteria within multiple service categories that are weighted according to industry-defined importance. The scorCard is powered by CorbinPartners Inc., a leading business intelligence provider and gold-seal member of the Marketing Research and Intelligence Association (MRIA).
The main categories of review are:
- Applying for Bank Account
- Enrolment for Online Banking
- Representative Interaction
- Presentation and Functionality
- Online Resources
The scheduled release of the 2009 scorCards™ are:
- Winter 2009 Review – January 2009
- Summer 2009 Review – July/August 2009